Your copywriting questions answered #1: Blogging

Your copywriting questions answered #1: Blogging

As expert copywriters, we’ve been asked loads of questions about copy, content and the creative process. Here, we answer a few of them. We start with the power of blogs. Should I have a blog? Yes. Why? Blogs, news pages, or whatever you want to call them to do three...
Copywriters: How much to pay in 2019?

Copywriters: How much to pay in 2019?

Copywriters write words for a living. Just how hard can that be, right? It’s not exactly rocket science, brain surgery or something else that we assume must be hard. But everyone deserves a wage and creativity costs. Here’s what you should expect to pay in...
SEO, copywriting and algorithms

SEO, copywriting and algorithms

Invest in good copywriting and avoid becoming a slave to the (algo)rithm. Google manages the majority of the world’s searches, so any changes – however small – in its algorithm are big business. This July mouses were twitching as Google supposedly...
Does content marketing *still* work?

Does content marketing *still* work?

Content marketing has been dominating the thoughts of copywriters in Bristol and beyond for about a decade. But does it still matter? Yes. There’s more to the answer than that though. A massive 91% of businesses use content marketing to engage with new...